Customer Management (CRM)
Know every customer — and bring them back
Jewellery is a relationship business: the same families come back for weddings, festivals and anniversaries. DMD Gold replaces the paper customer register with a simple digital one, so you remember what every customer bought and can reach them at the right moment.
What you get
One digital customer register
Every customer in one place instead of scattered registers, diaries and phone contacts.
Purchase history per customer
Every bill is linked to the customer’s profile, so you can see what they bought and when.
Spot your loyal customers
Identify repeat customers so you can give them the attention — and offers — they deserve.
Birthday offers
Send personalised birthday offers to customers automatically, so you are remembered on the days that matter.
Targeted campaigns
Share new designs and exclusive offers directly with existing customers.
For wholesalers: retailer history
See your top retailers by order volume, each retailer’s payment history and outstanding balance, and export reports to Excel.
How it works
- 1
Customers are added as you bill them — no separate data entry.
- 2
Every invoice is linked to the customer’s profile automatically.
- 3
Look up any customer to see their full purchase history.
- 4
Send birthday wishes, new designs and offers to the right customers.
Common questions
Do I have to enter customers separately?+
No. Customers are linked to their bills as you invoice, so your customer register builds itself as you work.
Can I send birthday offers?+
Yes. DMD Gold can send personalised birthday offers to your customers automatically.
Is CRM included in both editions?+
Yes. Customer management is included in the Retailer Edition (₹6,000/year), and the Wholesaler Edition (₹12,000/year) includes client and order history for your retailers, with payment history and outstanding balances.
More questions? Ask us on WhatsApp
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